Saturday, May 2, 2009

Karan Johar's Public Awareness Video

Kabhi Alvida Naa KehnaImage via Wikipedia
For the ‘Vote Aapke Haath Mein Hai’ campaign produced by Karan Johar
for Dharma Productions, John Abraham, Bipasha Basu and Katrina Kaif
were chosen , amongst a dozen odd other youth icons.

This specially created video couldn't be shot later with them due to
some unforeseen circumstances.

The director Tarun Mansukhani had to contend with other actors.This is
certainly Tarun Mansukhani's drastic shift from a colourful ‘Dostana’
to his recent campaign that has been shot in all Black & White.

The video now stars Abhishek Bachchan, Ranbir Kapoor, Shahid Kapoor,
Imran Khan, Priyanka Chopra, Deepika Padukone, Asin, Ritiesh Deshmukh,
Farhan Akhtar, Sonam Kapoor and Karan Johar himself.

So what really went wrong? What was the real reason behind John,
Bipasha and Katrina opting out of ‘Vote Aapke Haath Mein Hai’ which is
written by Niranjan Iyengar, the man who has written dialogues Karan
Johar films like ‘Kal Ho Naa Ho’ and ‘Kabhi Alvida Naa Kehna’?

Nothing controversial actually, it was just that on the day of the
shoot, John and Katrina were not in the town due to which we had to go
ahead without them and Bipasha's 'Aa Dekhen Zara’ was being released
on the same day when we had to shoot for the video.

Though there have been accusations that his video, which carries the
punch line of ‘Kuch Nahi Ho Sakta’, is an out-and-out copy of
Hollywood’s ‘Don’t Vote’ commercial featuring Leonardo DiCaprio,
Forest Whitaker, Dustin Hoffman, Ellen DeGeneres, Jennifer Aniston,
Ashton Kutcher, but Tarun refuses to agree.

The point at the end of the day is that the video has been liked and
more than that the message is being rightly passed on to the youth.
All celebrities coming together for this cause has helped create a
great awareness around our right to vote and that’s what that matters
at the end of the day.

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