Ashutosh Gowariker adopts a different strategy to promote his film 'What's Your Rashee' among viewers. Gowarikers use a modern facebook application to approach the viewers and make the film popular among people. Priyanka Chopra- Harman Baweja starrer film 'What's Your Rashee' is youth oriented and giving them an idea to look for their compatible partners.
An application has been developed on the Facebook website for the film 'What's Your Rashee' so that the youth can check their Zodiac sign, find their compatibility with other users and also make friends based on their compatibility. Through this application users are asked to answer some personal questions and based on the answers, they are able to see their compatible partners and make them friends depending on their choice.
The film producer, Sunita A Gowariker said that the Facebook website has offered them an ideal platform to link with the youth and has also given an opportunity to interact with the users encouraging them to know and meet people whom they may not know.
The film is based on the Madhu Rey's gujarati novel Kimballs Ravenswood and is Ashutosh Gowariker's first romantic comedy.
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An application has been developed on the Facebook website for the film 'What's Your Rashee' so that the youth can check their Zodiac sign, find their compatibility with other users and also make friends based on their compatibility. Through this application users are asked to answer some personal questions and based on the answers, they are able to see their compatible partners and make them friends depending on their choice.
The film producer, Sunita A Gowariker said that the Facebook website has offered them an ideal platform to link with the youth and has also given an opportunity to interact with the users encouraging them to know and meet people whom they may not know.
The film is based on the Madhu Rey's gujarati novel Kimballs Ravenswood and is Ashutosh Gowariker's first romantic comedy.
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